Principle Accountabilities
- Assists in executing digital marketing campaigns across various channels such as social media, email, and content marketing
- Ensures brand consistency and engagement while monitoring the performance of campaigns and providing insightful reports
- Collaborates with the team to produce high-quality content, including written articles, visuals, and videos for the company website, newsletters, blogs, press releases, and other marketing materials
- Conducts research on market trends, competitor activities, and customer preferences within the asset management industry to provide actionable insights and recommendations to optimize marketing strategies
- Engages with online communities, respond to client inquiries, and develop strategies to enhance customer loyalty while building the brand`s reputation in the asset management sector
- Assists in planning and executing marketing events, such as client meetings, trade shows, and corporate events
- Coordinates logistics and prepares materials for marketing events to ensure seamless execution
- Handles administrative tasks such as maintaining marketing databases, tracking marketing budgets, and organizing marketing resources
- Provides support to the Business Development Manager in managing vendor relationships and coordinating marketing efforts